Millennials and Marketing

March 23, 2020By Derek DurgaramBlog

Every company should at least concentrate some campaigns with a certain generation in mind. The differences between the perceptions of generations are of importance.

Design Trends 2020

February 13, 2020By Derek DurgaramBlog

When you take a look around you’ll see that certain styles pop up everywhere. If you want to cater to a younger audience be sure to incorporate modern styles in your next campaign.

The Learning Organization

October 8, 2019By Derek DurgaramBlog

To see an organization as a living organism, adapting to its environment, is a concept that always interested me. So I decided to search on the internet to see if there is any new, more modern insights concerning this topic.

Corporate Identity insights

October 7, 2019By Derek DurgaramBlog

The “Identity Theory” enjoys a prominent place in philosophical literature. Although identities are not always clear or understood, their impact can be felt in many forms.